Max Estates, the real estate arm of the Max Group, has strengthened its presence in the luxury housing market with the acquisition of a prime 7.25-acre land parcel in Gurugram’s Sector 59, located along the Golf Course Extension Road (GCER). The deal, valued at Rs. 534 crore, marks a significant step in the company’s expansion strategy in the Delhi-NCR region.
According to the company’s statement, the newly acquired parcel comes with a development potential of 1.3 million square feet (msf) of group housing. The project is estimated to generate a revenue potential of approximately Rs. 3,000 crore, making it one of the key additions to the company’s growing portfolio of luxury residential projects.
With this transaction Max Estates gross development value (GDV) pipeline will increase from Rs. 14,000 crore to over Rs. 17,000 crore. The company is actively working on multiple projects across Gurugram and Noida, with launches planned to begin in the third quarter of FY26. This acquisition, therefore, not only strengthens its pipeline but also highlights its long-term vision of becoming a leading developer in the premium and luxury housing space.
The deal includes the acquisition of 100% shareholding in Base Buildwell Private Limited (BBPL), a project-specific special purpose vehicle (SPV). BBPL holds the license and development rights for the Sector 59 land parcel. The transaction, however, remains subject to regulatory approvals and standard closing conditions before final execution.
Located in one of the most sought-after micro-markets of Gurugram, the land parcel along GCER offers excellent connectivity to major business hubs, social infrastructure, and premium residential catchments. This area has emerged as a hotspot for luxury housing, with high demand from professionals, HNIs, and investors seeking high-quality developments.
Commenting on the acquisition Max Estates emphasized that the move is aligned with its broader growth strategy of delivering high-quality residential projects that combine luxury, sustainability, and modern design. The company has already made significant inroads into the Delhi-NCR market and continues to expand aggressively to cater to the rising demand for premium housing. The latest land deal not only reinforces Max Estates’ commitment to Gurugram’s real estate market but also signals its confidence in the long-term growth potential of the luxury residential segment. With the strong pipeline in place, the company is well-positioned to deliver landmark projects that will redefine modern living in the region.
